Ben has a background in psychology having a finished a PhD at Swinburne University in Melbourne Australia where he developed the first Australian model and measure of emotional intelligence. He has an extensive publication list in the area, has been invited to contribute chapters to books and guest edit special issues of journals on the topic. Together with Swinburne University’s commercialization arm Ben founded Genos International in 2002 to bring his model and measure of emotional intelligence to the market. The first major customer of Genos was ANZ Bank where Ben and the Genos team worked together with McKinsey & Company on transforming the culture of the organisation to be more customer centric. The Genos model and measure of emotional intelligence was used as one of the mediums for this transformation that resulted in the Bank doubling its share price in 18 months and winning Bank of the Year 8 times in a row. Genos, and the model and measure of emotional intelligence that forms its core business, is now a national and Australian export success story. Genos has operations in Australia and Europe and distribution partners servicing clients in the USA, India, China, South Africa, South East Asia and New Zealand.